By Haddenham Webteam - 8th October 2013 5:45pm
Waitrose has announced that it is launching a major new initiative to help support elderly, homeless and vulnerable people in the community this Christmas.
The retailer, which has a local branch in Thame, will help provide Christmas lunch events for people who would otherwise be on their own on Christmas day.
Waitrose is asking organisers of local Christmas dinner events to get in touch with their local Waitrose shop, where they can apply for support from the retailer. The deadline for requests is 15th November
With more than three quarters of a million Brits over 65 saying they always or often feel lonely* the support is aimed at cutting these numbers at what for many others is the most sociable time of the year.
The drive will see:
- Every Waitrose shop supporting community Christmas lunch events — offering food, money and other resources
- Hundreds of Waitrose volunteering hours being offered for Waitrose Partners to help plan events (while being fully paid by Waitrose)
- Waitrose asking its customers to think of people in their community who might be lonely this Christmas and make small actions that might make a big difference
Each of the retailer's 300 shops has an allocation of money and volunteering time to put towards community Christmas dinner events.
Waitrose is asking groups to apply for this support from their local branch if they are already organising — or thinking of organising — such a lunch.
Says Waitrose Community Manager Tina Varns: "Through our Community Matters initiative (green tokens) our shops have been able to support such incredible work going on in communities across the country over the last five years — and we've learned first-hand how vital this kind of support is at providing lifelines to vulnerable people. This new Isolation Campaign will complement the great work our shops are already doing in their local communities — and we're excited about the difference it will make to so many people."
popular recent storiesAlso in the news
We are disappointed to learn that the attempt to purchase the Green Dragon as a community asset has failed. This despite the enormous effort, time and attention paid to the project by the Green Phoenix Team — as well as the significant donations made by various local residents.This major undertaking was always ambitious, and those of us who shared the vision owe a debt of gratitude to the...
"Blow the Wind Southerly" is the theme of the next Witchert Chorale concert, with this fine local choir singing about sailors and saints and students and drinking, as well the odd nursery rhyme or two, all set to music by Elgar, Grieg, Holst, Poulenc, Rossini and Rutter amongst others. Truly something to please and delight everyone. Come and enjoy some gorgeous choral music at St...
Thanks to the amazing community response last autumn for poppies and doves for Remembrance Day, we have stored a large number of poppies that were knitted, crocheted or crafted from felt. It would be wonderful to re-use them on an annual basis.One suggestion is that we create a 'pop-up' display, which can be used each November.If you would like to be involved or if you have any ideas...